Auto-renewable Subscriptions - App Store - Apple Developer


app subscriptions ios

As of February of , you can access all of your app subscriptions from your profile in the App Store app. This is by far the easiest way to cancel (or renew) a subscription. and then iOS Author: Leif Johnson. May 08,  · How to Cancel Your App Store Subscriptions on iOS, macOS or tvOS; How to Cancel Your App Store Subscriptions on iOS, macOS or tvOS. By Mike Peterson May 8, Image via iMangoss. Text Size-+Author: Mike Peterson. Auto-renewable Subscriptions. Offer a seamless experience for digital subscriptions in your apps. In-app purchase APIs provide a simple, powerful way to implement auto-renewable subscriptions in apps on all Apple platforms and in all App Store categories.

How to cancel an app subscription on iPhone or iPad | Macworld

Auto-renewable subscriptions give users access to content, services, or premium features in your app on an ongoing basis. At the end of each subscription duration, the subscription automatically renews until a user chooses to cancel it.

Great subscription apps justify the recurring payment by providing ongoing value to users and continually innovating the app experience. Many types of apps can take advantage of subscriptions, including apps that offer new game levels, episodic content, software as a service, or cloud support. Other appropriate subscriptions include apps that offer consistent, substantive updates, or access to libraries or collections of content.

You can offer subscription in-app purchases alongside other in-app purchase types. After creating your subscriptions, include details such as a name, pricing, app subscriptions ios, and description, app subscriptions ios.

Ensure that the subscriptions are available across all device types that your app supports. Consider including a way for subscribers to see the status of their subscription, along with upgrade, crossgrade, and downgrade options, and a app subscriptions ios link to easily manage or turn off their subscription from within your app. Make sure to follow our design and review guidelines. To get ready, do the following:. Before creating your subscriptions, app subscriptions ios, make sure you know about the requirements and best practices that will help you deliver a great user experience.

The guidelines below provide details on what your subscriptions need to include and how they should be presented in your app, as well as information on making changes to existing subscriptions, offering free trials, and more. Each subscription you offer must be assigned to a subscription group. A subscription group is made up of subscriptions with different access levels, prices, app subscriptions ios, and durations so users can select the option that best fits their needs.

Since users can only buy one subscription within a group at a time, creating a single group is the best practice for most apps as it prevents users from accidentally purchasing multiple subscriptions. If your app needs to offer users the ability to buy multiple subscriptions — for example, to subscribe to more than app subscriptions ios channel in a streaming app — you can add these subscriptions to different groups, app subscriptions ios.

Users who buy subscriptions in multiple groups will be billed separately app subscriptions ios each subscription.

Keep in mind that if a user moves from one subscription group to another, their renewal date will change and their days of paid service will reset. Multiple subscription groups are not recommended for apps in which users would expect to have a single active subscription. Keep your offerings simple so users can easily understand their options. For each subscription, create a user-friendly, self-explanatory name that differentiates it from app subscriptions ios in the group.

Use distinct names for app, the subscription group, and each subscription to avoid confusion. If you offer more than one subscription price tier within a group, each subscription can be assigned to a level. This app subscriptions ios determines the upgrade, downgrade, and crossgrade path available to subscribers. Rank your subscriptions in descending order, starting with the one that offers access to the most content, features, or services, regardless of duration.

You can add more than one subscription to each level if the offerings are equal. Users can app subscriptions ios their subscriptions in their account settings on the App Store, where they see all renewal options and subscription groups, and app subscriptions ios choose to upgrade, crossgrade, or downgrade between subscriptions as often as they like.

When a user makes a change in their subscription level, the timing of the change varies depending on what has happened:. A user purchases a subscription that offers a higher level of service than their current subscription. They are immediately upgraded and receive a refund of the prorated amount of their original subscription. A user selects a subscription that offers a lower level of service than their current subscription. The subscription continues until the next renewal date, then is renewed at the lower level and price.

A user switches to a new subscription of the equivalent level. If the subscriptions are the same duration, the new subscription begins immediately. If the durations are different, the new subscription goes into effect at the next renewal date, app subscriptions ios.

Auto-renewable subscriptions can offer up to price points across all currencies. Pricing Tool. The App Store Connect pricing tool can help you manage pricing based on current exchange rates. If there is a tax change or currency adjustment in a particular region, the price of subscriptions will generally not be affected unless you decide to pass the change on to your users.

The default pricing in the App Store Connect pricing tool is inclusive of applicable taxes that Apple collects and remits. For more information, review Schedule 2 of the Apple Developer Program License Agreement, which describes territories that have different tax treatments.

You can offer auto-renewable subscriptions to access multiple apps. Each app must be approved to use auto-renewable in-app purchases and published under the same developer account.

Use App Store Connect to set up separate and equivalent auto-renewable subscriptions for each app included in the multi-app subscription so that users can subscribe from any app. To avoid users paying multiple times for the same offering, make sure to verify that they are active subscribers before showing any subscription options.

For details on how to determine whether a subscription is currently active, see Using Receipts. You can also create an app bundle app subscriptions ios group multiple subscription apps into a single download at a reduced price. App bundles can include app subscriptions ios to 10 of your iOS apps or up to 10 of your macOS apps. The net revenue structure for app subscriptions ios subscriptions differs from other business models on the App Store. There are several ways you can provide a preview of the subscription experience.

Present subscription benefits during onboarding. By highlighting the value of your subscription when users first launch your app, you can educate them on app subscriptions ios the app works and help them understand what they will gain from subscribing.

Keep onboarding brief, engaging, and focused on the features app subscriptions ios audience cares about, such as the ability to access the subscription across multiple device types.

Include a succinct call to action and clear subscription terms. Offer a freemium app experience. A freemium app allows customers to use the app at no cost, with the option to subscribe if they want to enhance their experience or engage more deeply. A free experience lowers the barrier to try an app, and users may be more inclined to invest in paid features after having had time to enjoy the app. Include contextually relevant prompts to encourage users to subscribe — for example, when they near their monthly limit of free articles or videos, app subscriptions ios.

Additionally, consider making it easy for users to subscribe at any time by including a prompt throughout the app interface. Test and measure the impact of these prompts, and consider trying different versions of your app subscriptions ios messaging to understand what resonates most with your audience.

Offer a metered paywall. A metered paywall allows users to access a finite amount of content for a specified duration before needing to make a purchase — for example, viewing 10 full articles per month for free in a news app.

This gives users the opportunity to immediately start sampling your subscription experience, while encouraging engaged users to subscribe. You can offer a discounted price or a free trial to new subscribers of an app subscriptions ios subscription so they can experience the value of your subscription before paying full price.

Users are eligible for one introductory price within a subscription group. You can provide one of the following offers per subscription, per territory. Free trial. Pay as you go. This offer may be useful if you want to attract price-sensitive users with a recurring discount without having to offer that discount for the lifetime of the subscription.

Pay up front. This offer may be useful if you want to offer an extended introductory experience that gives users time to enjoy the subscription before the next renewal. You can promote your subscriptions directly on your App Store product page so users can easily find them and start a purchase or introductory offer even before downloading your app, app subscriptions ios.

Choose to promote up to 20 in-app purchases at a time to help you effectively increase discoverability for content within your app. This can be particularly effective for letting new customers know about introductory offers. Learn about promoting your in-app purchases.

Use consistent messaging and include clear terms so users can easily recognize the value of the offer. A lengthy sign-up process will lower your subscription conversion rate, so keep the purchase flow simple and only ask for necessary information. Billing Amount In the purchase flow, the amount that will be billed must be the most prominent pricing element in the layout. For example, an annual subscription should clearly display the total amount that will be billed upon purchase.

While you may also present a breakdown price that the annual amount is equivalent to or a savings when compared to weekly or monthly subscriptions, these additional elements should be displayed in a subordinate position and size to the annual price. This ensures that users are not misled. Free Trials In the purchase flow for a free trial, clearly indicate how long the free trial lasts, app subscriptions ios, the price billed once the free trial is over, and the renewal terms.

Make sure users know that once the free trial is over a payment will be automatically initiated for the next subscription duration, and that they can cancel at any time. For users to stay subscribed to your app, they need to continue getting value out of the subscription. Update your app regularly with new content and feature enhancements to help encourage subscribers to maintain their subscriptions.

When written thoughtfully, notifications can help users want to keep their subscriptions. To create a positive experience that subscribers engage with, make sure your notifications serve a clear purpose and deliver meaningful information.

For example, when you update your app, consider letting subscribers know about new content that they may find interesting. Or, you app subscriptions ios send encouraging notifications that remind subscribers to perform a task in your app that they have committed to doing. Notifications should not be used as a reason to launch the app or for advertising, promotional, or direct marketing purposes.

For details on implementing notifications, see UserNotificationsUI. For details on linking to Manage Subscriptions, see Handling Subscriptions. This information will help you identify and act on the following. Voluntary Churn. If a user cancels their subscription, you can update app subscriptions ios subscription status in your user database by either polling the receipt or using server notifications.

You can then use this information to display discounted pricing or targeted messaging. For example, you might present a promotional offer to encourage a user to resubscribe. Involuntary Churn, app subscriptions ios.


How to Cancel Your App Store Subscriptions on iOS, macOS or tvOS


app subscriptions ios


How to Cancel App Subscriptions on the App StoreGo to Settings > [your name] > iTunes & App Apple ID at the top of the View Apple the subscription you want to manage. (more items). Jul 23,  · Cancel iTunes & App Store Subscriptions in iTunes. If you don’t have an iOS device handy, or if you just prefer to use the desktop route, you can also manage and cancel your App Store subscriptions via the iTunes app for macOS and Windows. Auto-renewable Subscriptions. Offer a seamless experience for digital subscriptions in your apps. In-app purchase APIs provide a simple, powerful way to implement auto-renewable subscriptions in apps on all Apple platforms and in all App Store categories.